Ben Voyer Keynote Speaker

Cartier Chaired Professor of Behavioural Science
FORBES expert contributor on marketing and behavioural science
TEDx Speaker

Ben Voyer's Biography

Professor Ben Voyer is a behavioural scientist who helps organisations understand how their consumers think and behave, in various fields such as healthcare, luxury or FMCG industries. He is chair‑holder and co‑scientific director of the Cartier–ESCP–HEC Paris “Turning Points” Research Chair at ESCP Business School, and a Visiting Professor in the Department of Psychological and Behavioural Science at the London School of Economics. He previously served as the L’Oréal professor of creativity & marketing at ESCP Business school.

Professor Voyer co‑founded The Gen Z Observatory, a modern think tank powered by the Turning Points Research Chair, which convenes students and Cartier teams to decode generational cultural differences and surface actionable insights for business and society.

Beyond academic research, he extensively collaborates with the media (TV, radio, press) as a scientific consultant (The Times, Sky News, CNBC, CNN International, The Washington Post, The Economist, BBC 2, BBC Radio 4, Financial Times, BusinessWeek, The Economist, BBC World…). His articles for Forbes cover marketing and behavioural science, and his podcast ‘We All Make Mistakes’ looks at what we can learn from leaders who open up about their careers.

Behavioural Science

Consumer behaviour

AI & the workplace

Luxury and Fashion

Understanding GenZ and Gen Alpha

Smart city & the future of living

Gamification

Sociology

Organisational psycholog

Decision making

He sits at the intersection of behavioural science and business, advising organisations across luxury, healthcare and FMCG on how consumers really think, choose and change.
He translates cutting-edge academic research on decision-making, culture and identity into practical insight leaders can apply to brand strategy, innovation and growth.
He brings board-level credibility as Cartier Chair-holder and Visiting Professor at LSE, grounding every keynote in evidence while addressing real commercial pressures.
His talks help executives decode generational shifts, anticipate behavioural risk and design strategies that resonate with customers, employees and society.