Chris Sanderson Keynote Speaker

Leading Trend Forecaster and Brand Strategist
Co-founder of The Future Laboratory
British Fashion Council Advisory Board Member

Chris Sanderson's Biography

Chris Sanderson is an entrepreneur, trend forecaster, expert brand strategist and one of the most respected futurists in the world. His extensive knowledge and understanding of future trends have made him a sought-after keynote speaker and media commentator. As an entrepreneur who understands business trends, Chris has advised numerous clients to best prepare themselves to stay ahead in this constantly changing world.

In 2001, Chris co-founded Future Laboratories. The global consultancy firm helps businesses understand and prepare for the future, and Chris manages its extensive worldwide program of seminars, press conferences, and internal presentations. The company has worked with many leading brands, including Louis Vuitton, L’Oreal, Google, H&M, and Spotify.

He formerly worked as a freelance Style Editor at British Esquire, a writer for Luxury Briefing and a Communications Director for Quicksilver. He also has experience as a Visual Communication lecturer at the University of the Arts London and a presenter on Home of the Future on BBC Channel 4.

As a successful trend forecaster and brand strategist, Chris has helped many companies stay ahead of the competition with unique insights that have allowed him to bolster some of the most successful brands in the world. He is a leading trend and retail expert who has been quoted in The New York Times, The Guardian, Bloomberg, Retail Weekly, and The Financial Times and has made many appearances on television programs as a guest contributor. His deep understanding and knowledge of trend broadcasting and effective brand strategies have helped him become one of the most sought-after experts in his field and a super board member of the British Fashion Council, aiding the Fashion Trust’s operations.

As a keynote speaker, Chris has presented speeches to leading global brands, including Chanel, Aldo, H&M, Marks & Spencer, General Motors, Kering, Harrods, and Selfridges. He has also addressed audiences at international conferences for the European Travel Commission, Design Hotels, Retail Week, Condé Nast media and Omnicom media.

He is a co-founder of The Future Laboratory and a leading authority on consumer and cultural foresight, advising global brands and leadership teams on how social, technological and economic shifts will shape growth.
He translates emerging trends across retail, media, sustainability and innovation into clear strategic implications that help leaders make confident, future-ready decisions.
He brings decades of board-level advisory experience into compelling keynotes that connect long-term trends to immediate commercial and organisational priorities.
His insights equip executives to anticipate change earlier, align teams around opportunity and build strategies that remain relevant in fast-moving markets.