Robert Cialdini Keynote Speaker

  • Most-cited social psychologist in the fields of influence, persuasion and negotiation
  • New York Times, USA Today and Wall Street Journal Best-Selling author
  • Frequently regarded as the “Godfather of influence”

Dr. Robert Cialdini's Biography

Dr. Robert Cialdini has spent his entire career conducting scientific research on what leads people to say “Yes” to requests. The results of his research, his ensuing articles, and New York Times bestselling books have earned him an acclaimed reputation as a respected scientist and engaging storyteller.

His books, including Influence and Pre-Suasionhave sold more than five-million copies in 50 different languages.

Dr. Cialdini is known globally as the foundational expert in the science of influence and how to apply it ethically in business. His Six Principles of Persuasion have become a cornerstone for any organization serious about effectively increasing their influence.

As a keynote speaker, Dr. Cialdini has earned a world-wide reputation for his ability to translate the science into valuable and practical actions. His on-stage stories are described as dramatic and indelible. Because of all of this, he is frequently regarded as “The Godfather of Influence”.

Dr Cialdini is Regents’ Professor Emeritus of Psychology and Marketing at Arizona State University. Dr. Cialdini received his PhD from University of North Carolina and post-doctoral training from Columbia University. He holds honorary doctoral degrees (Doctor Honoris Causa) from Georgetown University, University of Social Sciences and Humanities in Wroclaw, Poland and University of Basil in Switzerland. He has held Visiting Scholar appointments at Ohio State University, the University of California, the Annenberg School of Communications, and the Graduate School of Business of Stanford University.

In acknowledgement of his outstanding research achievements and contributions in behavioral science, Dr. Cialdini was elected to the American Academy of Arts & Sciences in 2018 and the National Academy of Sciences in 2019.

Dr. Cialdini is President and CEO of INFLUENCE AT WORK.

His clients include: Google, Microsoft, Cisco Systems, Kimberly-Clark Corporation, Bayer, Coca Cola, KPMG, AstraZeneca, Ericsson, Merrill Lynch, Nationwide Insurance, Pfizer, Prudential, GlaxoSmithKline, Kimberly-Clark, Harvard University – Kennedy School, The Weather Channel, the United States Department of Justice, NATO, Novo Nordisk, RE/MAX, London Business Forum, Thomson Reuters, Ogilvy and London School of Economics

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Dr. Robert Cialdini's Speaking Topics

Influence During Times Of Uncertainty

In today's uncertain environment, effective and ethical influence is necessary, pertinent, and now, more than ever, vital to success.

Influence: The Ultimate Power Tool

What does scientific research tell us about the persuasive approaches that make people most likely to say yes to requests? How can we use this research ethically and effectively?

Pre-Suasion: Opening the Door to Persuasion

The author of the legendary bestseller Influence, social psychologist Robert Cialdini shines a light on effective persuasion and reveals that the secret doesn't lie in the message itself, but in the key moment before that message is delivered.

The Power Of Unity

With The Power of Unity, Robert Cialdini artfully braids science together with meaningful and moving personal accounts to produce a set of compelling lessons for business success.

Leadership Through The Power Of Persuasion

It is through the influence process that we lead, generate, and manage change. Like most things, the process can be handled poorly or well.

Building Trust Through Influence

It is through the influence process that we generate and manage change. Like most things, the process can be handled poorly or well. It can be employed to foster growth and to move people away from negative choices and in more positive directions, thereby creating the conditions for new change opportunities.

The Small BIGs of Successful Social Influence

Since publishing multiple books on the topic, Dr. Robert Cialdini has been frequently asked to speak to audiences about the principles of persuasion that scientific research indicates are most likely to spur others to change.

Yes! — Proven Ways for Managers to Become More Persuasive

Yes! It’s one of the simplest words in our language. But, arranging to hear it from colleagues, clients, customers, and even family members is not simple at all — at least not without knowing certain secrets of the persuasion process.

Yes! — Proven Ways for Salespeople to Become More Persuasive

Yes! It’s one of the simplest words in our language. But, arranging to hear it from colleagues, clients, customers, and even family members is not simple at all — at least not without knowing certain secrets of the persuasion process.

Yes! — Proven Ways for Marketers to Become More Persuasive

Yes! It’s one of the simplest words in our language. But, arranging to hear it from colleagues, clients, customers, and even family members is not simple at all — at least not without knowing certain secrets of the persuasion process.

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Videos of Robert Cialdini

Robert Cialdini Sizzle Reel
Robert Cialdini: The godfather of influence tackles negotiation
How to Persuade & Influence Anyone | The 7 Psychological Tactics w/ Dr. Robert Cialdini
How to Get People to Say Yes: A Psychology Professor Explains the Science of Persuasion | Inc.
The Science of Influence

Articles, Media & Podcasts

Books by Robert Cialdini

Comments & Testimonials

This program will help executives make better decisions and use their influence wisely… Robert Cialdini has had a greater impact on my thinking on this topic than any other scientist… The best popular book that demonstrates six or eight ways in which the quirks of your own mind will frequently prove dysfunctional to your best interests is Cialdini’s Influence.
Charles Munger Vice-Chairman of Berkshire Hathaway
Warren Buffett recommends Cialdini’s Influence as one of the best business books of all time.
Warren Buffett Chairman & CEO of Berkshire Hathaway
Anybody writing about persuasion and influence today stands on Cialdini’s shoulders. If you’ve got time for only one book, this is it.
Daniel Pink Author of To Sell Is Human
I want to express my appreciation for your excellent presentation at The Forum on Executive Decision Making and Influence. . . the audience was composed entirely of senior executives from major U.S. and Canadian companies. . . . The evaluations were in the ‘excellent’ range and you received more mentions as ‘The part of the program I liked most’ than any other speaker—quite an accomplishment given the competition!
Sherman Roberts John F. Kennedy School of Government

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