Giuseppe Stigliano Keynote Speaker

Former CEO of international agencies, including WPP’s FCA EMEA team, J. Walter Thompson, and Spring Studios.
Co-author of three business books with Philip Kotler, translated into eight languages and read by over 100,000 people.
TEDx speaker, with his talk 'How to Become a Marketing Superhero' surpassing 1 million views.

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Giuseppe Stigliano's Biography

Giuseppe Stigliano a distinguished marketing strategist, thought leader, and entrepreneur with over 20 years of global experience in marketing, communications, and leadership. Recognized as a top advisor and keynote speaker, Giuseppe has served as a CEO at leading international agencies, including a WPP EMEA team dedicated to FCA, J. Walter Thompson, and Spring Studios where he has collaborated with more than 300 companies worldwide to drive innovation and growth.

He holds a Ph.D. in Marketing and Economics from Iulm University. Stigliano is also an accomplished author, having co-written three business books with marketing icon Philip Kotler: Retail 4.0, Onlife Fashion, and Redefining Retail. Translated into eight languages, these works have reached over 100,000 readers globally, exploring transformative trends in retail, fashion, and digital business strategy. His work has made Giuseppe a sought-after advisor for companies seeking strategic insights that enhance customer satisfaction and maximize ROI.

A captivating speaker, Giuseppe has delivered talks in over 30 countries, reaching audiences across diverse industries and both B2B and B2C sectors. His TEDx talk, How to Become a Marketing Superhero, has captivated over a million viewers worldwide, reflecting his influence as a leader in marketing innovation. As an Adjunct Professor of Marketing at international universities and business schools, Stigliano is dedicated to educating future leaders and sharing his expertise on brand building, digital strategy, and customer engagement.

Stigliano’s influence extends to his roles as an active angel investor, member of the Advisory Council at Harvard Business Review, Forbes columnist, and LinkedIn Top Voice. In 2024, he was recognized by Thinkers50 as one of the world’s most inspiring leaders whose ideas are reshaping management thinking.

The Future of Retail and Consumer Experience

Explore insights on the shifting retail landscape driven by digital transformation, evolving consumer expectations, and the need for cohesive customer experiences across physical, digital, and virtual realms. In this keynote, Giuseppe examines strategies for implementing tailored, optichannel approaches and the role of AI in shaping the future of customer interactions and business operations.

The Business Implications of AI

This keynote explores how Generative Artificial Intelligence is transforming the business landscape, enabling efficiency, innovation, and new business models. Giuseppe shares insights into GenAI’s strategic impact on operations, customer personalization, and decision-making while examining ethical considerations. Discover the tools and frameworks for integrating AI into business functions to gain a competitive advantage in an evolving market.

Post-Digital Leadership

Discover the evolving role of leadership in the post-digital era where technological maturity and new customer expectations shape organizational needs. Leaders today must bridge the gap between traditional and digital approaches, fostering a leadership style that can adapt to disruption, balance innovation with stability, and respond to a competitive and ever-evolving landscape. Explore the skills and strategies required to guide organizations through this complex transformation.

Retail Marketing for the Next Generation | Giuseppe Stigliano PhD | TBCY

Giuseppe Stigliano, co-author of “Redefining Retail"

How to Become a Marketing Superhero | Giuseppe Stigliano | TEDxRoma

Books by Giuseppe Stigliano

Redefining Retail: 10 Guiding Principles For A Post-Digital World (2024)

Onlife Fashion: 10 Rules For The Future Of High-End Fashion (2021)

Retail 4.0 (2018)

Comments & Testimonials

Giuseppe was an outstanding keynote speaker at the World Retail Congress in Paris. His presentation was not only inspiring but also galvanised the entire audience. Giuseppe’s deep insights and engaging delivery resonated profoundly, earning him top rankings among the speakers. His thought -provoking ideas were frequently referenced by other speakers throughout the event. We were delighted to have him with us and look forward to his continued influence in shaping the future of retail.

Ian McGarrigle Chairman at World Retail Congress

Dr. Stigliano is one of the most up-to-date professionals I know, combining his extensive knowledge and focus with engaging oratory skills. Once he starts speaking, phones are only used to film what he says, and everyone (including other speakers) remains focused until his talk ends.

Lucia Marcuzzo MD Europe at Levi Strauss & Co

Giuseppe was the keynote speaker at the ABRAS conference in September 2024. His presentation captivated the audience and impacted more than a thousand food retail professionals. Giuseppe emphasized the importance of understanding the consumer at their core, highlighting that supermarkets are not just selling products but creating meaningful experiences. His talk was truly inspiring for all of us.

João Galassi President at Abras

Giuseppe’s speech at our yearly plenary session was absolutely inspiring. Tasked with exploring customer trends, he delivered insights rooted in his extensive experience and unique perspective. Notable for his enthusiasm, irony, and passion, he truly engaged the entire audience.

Massimiliano Di Silvestre President & CEO at BMW Italy